Raising Money for Charity? Here’s What Pet Ownership Says About Giving

The research, published in the journal Anthrozoӧs, looked at nearly 63 million donors and 788 million transactions over a ten-year period, totaling almost $70 billion. The study examined not just how much people donated, but also how often and how diversely they gave—while considering factors like age, gender, income, education, and even political affiliation.